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像素仓库 - The Pixellary

像素仓库 - The Pixellary

Chinese UI Insights

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The Pixellary is where Kendra Schaefer posts on Chinese user behavior, interfaces, and digital design trends.

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Mobile

The Mobike Experience: a Deep Dive into the new IoT App Sweeping Beijing
Mobile Posted by Kendra Schaefer

Distances in Beijing are awkward, irregular beasts. The city blocks, for one thing, are ginormous, clocking in at about 10 hectares a pop. Can’t really picture the size of a hectare? Yeah, me neither. But there is this: in Buildings, Culture and Environment: Informing Global Practices, Raymond J. Cole and Richard Lorch write: “A typical…

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Chinese App Analysis: Second-hand landing screen
Xian Yu App – 闲鱼 – China’s Emerging Second-Hand Market
eCommerce, Mobile Posted by Kendra Schaefer

It wasn’t long ago that second-hand was a no-go zone for retail in China. There’s no glory in a gently-used trampoline, and a light film of shame still taints second-hand purchases. But that, like every other damn thing, may be ripe for revaluation. In an April 2016 piece exploring China’s changing attitudes towards buying second-hand,…

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Eight Conclusions from Tencent’s Mobile User Behavior Report
Mobile, Usability Posted by Kendra Schaefer

Hey nerd faces, Tencent’s game design and creative team TGideas just released a cool light-app based report outlining eight conclusions from mobile behavior data aggregation and testing. I’m gonna translate here, but if you’re a WeChat user and you’d like to run through this on your phone, do this Chinese-style and scan the QR code…

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Proof of Concept: Are Chinese App Interface Colors Really Brighter?
Mobile Posted by Kendra Schaefer

Sometimes you have one of those conversations that’s so full of new ideas, it pinballs around your head for days. I enjoyed one of those recently while interviewing a source at a Beijing-based mobile game localization company, a man responsible for reviewing non-Chinese mobile games and assessing whether or not they’re a good fit for…

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像素仓库 - The Pixellary

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